The more transparent things are, the more attention should be paid to quality

Source: China Enterprise Network

The green transformation of the construction industry is crucial to the realization of China's dual-carbon goal. According to the data report of China's Building Energy Consumption, the carbon emissions of the whole life cycle of the construction industry account for 51% of China's total carbon emissions. Therefore, whether China can achieve the dual-carbon target will depend on the performance of the construction industry to a certain extent.

According to the "Target Market Analysis: Energy Efficiency of Chinese Building and Green Building Standards" of the German Chamber of Commerce Econet China, the energy lost through doors and windows accounts for about 45%~50% of the building energy consumption in traditional buildings. Therefore, windows are the key to building energy conservation, and also an important role in the overall goal of carbon reduction. This is also one of the most economical and effective ways to reduce the energy consumption in the building operation cycle.

It is expected that during the 14th Five-Year Plan period, the average annual market size will exceed trillion yuan, so it is also known as the last trillion yuan cake in the field of home building materials. Therefore, in recent years, there are more and more window enterprises in the market, with more than 20000 door and window enterprises of all kinds. The participants are mainly small and medium-sized enterprises, while enterprises above the designated size are relatively scarce. Due to rapid development, the market has also become mixed. The author believes that the more "transparent" things are, the more attention should be paid to quality. The quality of windows will directly affect the living environment at home, and also affect whether the building can meet the energy-saving requirements.

Windows, unlike other household consumer goods, play a two-way role in isolating and interacting with the indoor and outdoor environment, and are placed on the wall. It is not easy to disassemble and disassemble. Many initially installed windows will accompany the entire building life cycle, so there are more stringent requirements for their quality, which means that the manufacturing threshold of building exterior windows is actually very high. After many investigations, the author found that windows, from profiles, processing equipment, technology, mass production scale, customization capacity, installation, to post-maintenance and after-sales, all need to have high standards to meet the building use requirements. If the window is upgraded one more layer, it needs better performance and energy saving. This is why, in recent years, only Senying Window (stock code: 301227), a window enterprise, has been listed with the main business of whole window, and Senying Window has also succeeded in breaking through the threshold by relying on its long-term accumulation of high-end window products, energy-saving aluminum-clad wooden windows, which is a subdivided field of windows.

People's demand for the improvement of living quality continues to increase. In recent years, the demand of China's real estate market has a distinct "improving" feature, and the willingness to invest per unit area has increased. The replacement of building exterior windows has been one of the most direct ways to improve people's living environment. And with the increasing number of green buildings, all parties are also paying more attention, and the external windows of buildings are bound to receive more attention. At present, it can also be observed that more window enterprises are involved in the energy-saving window segment, but the quality of the window still remains to be tested. But we also believe that the increase of "demand" will gradually improve the quality of "supply".